Many of you know my book, “The Tall Lady with the Iceberg,” which specifically shows sales and business people how to use metaphors to sell, persuade, … [Read more...] about Summertime Metaphor Reading
It’s Magic
Metaphors save the day when you have to deliver predictable information. One such occasion is the graduation speech. How do you engage and hold the … [Read more...] about It’s Magic
What’s in a Name? If It’s a Metaphor – Everything!
Poet and author Maya Angelou once said, “People will forget what you said, people will forget what you did, but people will never forget how you made … [Read more...] about What’s in a Name? If It’s a Metaphor – Everything!
April Metaphor Minute: “Imagine” Metaphors
Is your content important? Yes. Is it complex? A bit. Also, somewhat dry? Unfortunate. Podcast, blog, speech, or product, how do you entice someone … [Read more...] about April Metaphor Minute: “Imagine” Metaphors
Be Memorable or Why Go?
The good news is you’re at a networking event with the potential to meet key players at your target companies. The bad news is you are not alone; your … [Read more...] about Be Memorable or Why Go?
Say “I Love You” with Metaphors
Valentine’s Day is tomorrow. If you are stuck for a fresh way to express your heartfelt feelings for someone, one of these may work for you. (Thank … [Read more...] about Say “I Love You” with Metaphors
