A unique location dedicated exclusively to the profession of sales and our primary objective from day one, has been to redefine the parameters governing sales team performance. Our contributors have been carefully chosen and each one brings a unique element of expertise and experience, which allows us to provide a constant supply of “best of breed” resources, all refreshed daily.

JF Initiatives remains totally committed to continually raising the bar in terms of sales team performance by delivering world ­class resources, which are freely accessible to everyone, everywhere.

Featured Books

Flexible Leadership: Navigate Uncertainty and Lead with Confidence

Kevin Eikenberry

Become a more flexible leader in today’s unpredictable world with a revolutionary approach to applying leadership skills—while remaining steadfast in proven principles and your values. Despite the billions of dollars invested every year into leadership development, leaders aren’t collectively becoming [ More Here ]

Selling in a Post-Trust World: Discover The Soft Skills That Yield Hard Dollars

Larry Levine

Trust is the essential commodity of sales. Yet, establishing and maintaining trust can feel impossible in a world where skepticism is at an all-time high. Selling In a Post-Trust World coaches sales professionals in how to establish trust with prospects and [ More Here ]

Listen to Sell: How Your Mindset, Skillset, and Human Connections Unlock Sales Performance

Mike Esterday & Derek Roberts

You can’t sell without listening to your customers―and yourself. In Listen to Sell, sales coaches Mike Esterday and Derek Roberts draw on their decades of industry experience to reveal the conversations, mindset, and skillset needed to amplify your sales confidence [ More Here ]

Featured Contributors

David Mattson

Dave Mattson is a best-selling author, sales and management thought leader, keynote speaker and leader for sales training seminars around the world. As CEO and President of Sandler Training, Mr. ... [More Here ]

Jay Mitchell

Jay Mitchell is an accomplished entrepreneur and sales and marketing thought leader, who has invested the past 20+ years unleashing the revenue performance of market leaders worldwide including Ariba, Eppendorf, ... [More Here ]

Cian McLoughlin

With a B2B sales career spanning 20 years, including senior management roles in a number of the world’s largest software companies, Cian is the founder and CEO of Trinity Perspectives. ... [More Here ]

Latest Interviews, Videos & Podcasts

Stop Digging for Pain. Look for the Scar.

Colleen Stanley

Sales managers have long coached reps to uncover a prospect’s pain. And for good reason—pain often drives urgency and action. But there’s something equally important to uncover: the scar. Scars [ Watch Here ]

Podcast – The Chemistry of Coaching with Wesleyne Whittaker

Paul Fuller at Membrain

Wesleyne shares her journey from lab work to sales consultancy, revealing how her analytical background shaped a science-meets-art approach to solving sales challenges. She dives into the critical gaps in [ Listen Here ]

Getting Past Blame – Remarkable TV

Kevin Eikenberry

Blame. It’s easy to fall into. It’s emotionally satisfying in the moment. And yet, it’s one of the biggest barriers to our growth, progress, and leadership potential. Whether you're leading a [ Watch Here ]

Where in the World will you go today?