Who doesn’t love a compliment! Being called a great pro in your field is always appreciated, but being called the “LeBron James of your field” puts … [Read more...] about Profit by Praising–with Metaphors!
Want to avoid customer churn? Need tips on building a team? Want to write stronger winning proposals? If you answered yes to any of these, be sure … [Read more...] about Hot Off the Press!
Many people ask me where to find metaphors that will work for them in business. One excellent source: political writers and commentators, liberal or … [Read more...] about Great Source for Metaphors
What numbers do you use in your sales conversations? Do they make your listeners yawn or say, ‘Wow!”? Look at this powerful technique for … [Read more...] about Make Your Numbers “Pop!”
We know about new Covid variants deadly to our health. I just noticed a new speaking variant that can be just as deadly to your sales. Vax yourself … [Read more...] about Avoid This New Sales Killer
How do you answer, “Why should I work with you?” in a way that distinguishes you or your company in a market where you likely have a number of similar … [Read more...] about What’s in Your (Metaphor) Wallet? A Different Way to Distinguish Your Strengths