Mark Hunter

Selling isn’t really about getting someone to buy your product. It’s about getting them to invest in a solution that changes their results. That’s the … [Read more...] about How to Tie Your Offer to Customer Outcomes

Why Good Opportunities Slip Away You lost a deal you should have won, and the sting is still fresh. You could point to price, but that’s not where … [Read more...] about Common Sales Mistakes That Cost You Deals You Deserve

On a recent episode of The Sales Hunter Podcast, Mark sat down with Keith Rosen, author of Coaching Salespeople into Sales Champions, to dig into … [Read more...] about Why Coaching Is the Secret Ingredient to Sales Success

Most salespeople believe price is the #1 reason deals don’t close. I’m here to tell you that’s not true. The best closers see the real roadblocks. And … [Read more...] about Why TCO and TBO Matter More Than Price in Closing Your Next Sale

How to Handle Price Objections Without Losing Your Nerve Everyone runs into price objections. Doesn’t matter if it’s the start of a call or right … [Read more...] about Win the Price Conversation: Proven Methods to Handle Objections

On a recent episode of The Sales Hunter Podcast, Mark sat down with Kris Billmaier, EVP and GM of Sales Cloud at Salesforce, for a deep dive into the … [Read more...] about Best Practices for CRM Adoption and AI Innovation