In today’s fast-paced world, strong leadership and a resilient sales mindset are key to driving success. Whether you're a seasoned professional or … [Read more...] about Podcast: Episodes to Strengthen Your Leadership and Sales Mindset
Six Unpopular Opinions I Hold About AI in Sales
It’s been a busy year for software companies aiming to grab a slice of the generative AI pie. Over the past twelve months, its use has grown so much … [Read more...] about Six Unpopular Opinions I Hold About AI in Sales
Podcast: Why Authenticity Matters with Tom Starck
Can you imagine the transition from professional athletics to becoming a top sales leader in the motorsports industry? Meet Tom Starck, Practice … [Read more...] about Podcast: Why Authenticity Matters with Tom Starck
Your Customers Aren’t Buying Your Product, So Why Do You Keep Selling It?
I’ve been sitting in a lot of deal reviews recently. The clients are in varied businesses, ranging from software technologies, medical devices, … [Read more...] about Your Customers Aren’t Buying Your Product, So Why Do You Keep Selling It?
How to improve sales with the right type of empathy
Empathy gets a lot of lip service in sales circles. We talk about how to transform sales with empathy. The importance of empathy in coaching. Whether … [Read more...] about How to improve sales with the right type of empathy
Critical to B2B sales success – stakeholder assessments
One of the most common reasons why apparently promising B2B sales opportunities get derailed - often at a late stage in our sales cycle - is that we … [Read more...] about Critical to B2B sales success – stakeholder assessments









