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George Brontén

Podcast – Sales Leadership, Playbooks, and Account Growth with Des McCluskey

George Brontén - 16 March 2025

Join us as we explore the complexities of B2B sales with Des McCluskey, Managing Partner of Padeda and former Sales Director at Johnson & Johnson. … [Read more...] about Podcast – Sales Leadership, Playbooks, and Account Growth with Des McCluskey

Podcast – Breaking Stereotypes in Sales with Leslie Venetz

George Brontén - 9 March 2025

In this episode, Leslie Venetz founder of The Sales-Led GTM Agency joins us for a captivating discussion on her journey into the sales profession and … [Read more...] about Podcast – Breaking Stereotypes in Sales with Leslie Venetz

What is the Purpose of Your CRM System?

George Brontén - 5 March 2025

It may seem obvious on the surface what the purpose of your CRM system is. It’s to help your teams increase efficiency, provide insights into data, … [Read more...] about What is the Purpose of Your CRM System?

Podcast – Navigating Sales with Mario M. Martinez Jr.

George Brontén - 2 March 2025

Join us in this episode with Mario Martinez Jr. CEO and creator of FLYMSG.io, whose journey started unexpectedly at a photo lab and soared to leading … [Read more...] about Podcast – Navigating Sales with Mario M. Martinez Jr.

The Sales Process And Contextual Flexibility

George Brontén - 26 February 2025

I’ve been doing some work with a brilliant CRO. We’ve been reworking and implementing a revised selling/buying process. Their previous process was … [Read more...] about The Sales Process And Contextual Flexibility

Your Customers Aren’t Buying Your Product, So Why Do You Keep Selling It?

George Brontén - 20 December 2020

I’ve been sitting in a lot of deal reviews recently. The clients are in varied businesses, ranging from software technologies, medical devices, … [Read more...] about Your Customers Aren’t Buying Your Product, So Why Do You Keep Selling It?

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