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Nigel Edelshain

Prospecting idea: have an idea

Nigel Edelshain - 17 January 2020

It’s uninspiring (and ineffective) for a sales person to email or call a prospect to “just touch base”. On the other hand, I’m … [Read more...] about Prospecting idea: have an idea

Talk to grandma in an elevator

Nigel Edelshain - 12 December 2019

It can happen in an elevator or at a networking event or at the weekend barbecue. Most often these days it happens when you write a prospecting email. … [Read more...] about Talk to grandma in an elevator

Walking in your prospect’s shoes

Nigel Edelshain - 6 December 2019

You’ve heard this before but how much do you “walk the talk” when it comes to knowing your prospects? Information is power in sales. … [Read more...] about Walking in your prospect’s shoes

How would you do on the Newlywed Game?

Nigel Edelshain - 22 November 2019

How would you do if you and your clients (and prospects) were on the Newlywed game? The Newlywed game was a classic game show (it ran from 1966 to … [Read more...] about How would you do on the Newlywed Game?

The benefits of social proximity selling

Nigel Edelshain - 14 November 2019

In my last post I was talking about how you can greatly increase your prospecting odds by leveraging people you know for an introduction. In this post … [Read more...] about The benefits of social proximity selling

Social calling math

Nigel Edelshain - 30 October 2019

In my last post I went through the math on traditional cold calling. There’s an alternative way to get meetings with prospective clients, but … [Read more...] about Social calling math

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