This past year, B2B organizations have faced a challenging market, with a number of economic pressures and an overwhelming trend of deal paralysis. … [Read more...] about Top 3 Sales Skills for a Successful 2025
A Revenue Kickoff without Activation Is Hope
As we are in the thick of revenue kickoff planning season, I keep seeing a lack of foresight for follow-through. That is a real threat to your success … [Read more...] about A Revenue Kickoff without Activation Is Hope
The Mereo Revenue Performance Accelerators Series: A Sales Professional’s Guide to Reframing Objections
Buyers do not buy as often as we suspect. Rather buyers often make large acquisition decisions only a few times during their career, and each time can … [Read more...] about The Mereo Revenue Performance Accelerators Series: A Sales Professional’s Guide to Reframing Objections
3 Revenue Kickoff Trends to Follow in 2025 (and 3 to Ignore)
As we gaze ahead to 2025, revenue leaders are looking to launch 2025 after facing steady headwinds for the last two years. The tension is palpable as … [Read more...] about 3 Revenue Kickoff Trends to Follow in 2025 (and 3 to Ignore)
Domain Expertise Is the New Selling Must-Have
Decades ago, salespeople could get away with being an expert on their solution and engaging buyers with how that solution will solve broad pains. But … [Read more...] about Domain Expertise Is the New Selling Must-Have
The Mereo Revenue Performance Accelerators Series: DO NOT RELY ON ONE DECISION-MAKER IN THE B2B BUYING COMMITTEE
A recent study by Sales Mastery found the average buying committee has 6.4 participants. Following this research over time, the size has grown — most … [Read more...] about The Mereo Revenue Performance Accelerators Series: DO NOT RELY ON ONE DECISION-MAKER IN THE B2B BUYING COMMITTEE