Many in the B2B industry are buzzing about the death of in-person sales training programs. But my team at Mereo has been witnessing and navigating the … [Read more...] about Should Sales Leaders Let In-Person Sales Training Programs ‘RIP’?
An effective sales enablement program requires constant attention, assessment and adjustment from leadership. There is no machine to automate the … [Read more...] about 13+ QUESTIONS TO ASSESS — AND OPTIMIZE — YOUR SALES ENABLEMENT PROGRAM
At my alma mater, every Baylor Bear — student, professor, athlete, fan and spectator — acts with respect, support and honor. It is a code, the values, … [Read more...] about 3 Paths to Organizational Alignment — Leading to Sustainable Revenue Performance
In the early 2000s, Oakland Athletics general manager Billy Beane and assistant general manager Peter Brand replaced all their star baseball players. … [Read more...] about SUCCESSFUL DATA-DRIVEN SELLING ORGANIZATIONS FOCUS ON PEOPLE — NOT TECHNOLOGY
Sales teams are ready to make it real again. Whether your teams are reuniting for a face-to-face sales kickoff event or to resume daily office life — … [Read more...] about Reuniting Your Salesforce: 3 Ways to Make Realtime Count
As most sophisticated selling organizations know: A value proposition is an essential sales enablement tool. At its simplest, this is your messaging … [Read more...] about THE VALUE PROPOSITION FORMULA TO WIN AN UNFAIR SHARE™ OF THE MARKET