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Colleen Francis

Your CRM is NOT a Chore

Colleen Francis - 4 September 2025

Your organization’s CRM stands for Customer Relationship Manager. But those words only ring true if you use your CRM fully and well as the powerful … [Read more...] about Your CRM is NOT a Chore

4 Ways to Succeed with Gatekeepers

Colleen Francis - 2 September 2025

Stop wasting time trying to charm gatekeepers with gimmicks like donuts and flattery. They see through it, so why not learn smarter ways to genuinely … [Read more...] about 4 Ways to Succeed with Gatekeepers

Two More Vanity Metrics I Hate

Colleen Francis - 25 August 2025

Vanity metrics are everywhere—hours on the phone, miles driven, demo slide counts—but are they creating wins? (Hint: nope.) In this video, I reveal … [Read more...] about Two More Vanity Metrics I Hate

Beware of This Vanity Metric

Colleen Francis - 18 August 2025

Is your team chasing arbitrary pipeline goals just because it “sounds good”? If your numbers aren’t backed by real sales math, you’re creating … [Read more...] about Beware of This Vanity Metric

Having Deeper Client Conversations

Colleen Francis - 11 August 2025

What’s the secret to standing out in a crowded market? It’s not your product. It’s showing your customers that you care about *their* goals and … [Read more...] about Having Deeper Client Conversations

Player-Coaches Don’t Work

Colleen Francis - 4 August 2025

When you turn your sales managers into player-coaches, two things happen: mediocre sales leadership and frustrated reps. Here’s why… Don’t forget to … [Read more...] about Player-Coaches Don’t Work

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