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George Brontén

Sales Playbook and CRM Problems – What the Data Tells Us

George Brontén - 29 July 2018

I can't remember a spring where the pollen was worse than in 2018. You go to the car wash and an hour later your beautiful car is covered in yellow … [Read more...] about Sales Playbook and CRM Problems – What the Data Tells Us

Here's how to compete with the 800 pound gorilla in your industry

George Brontén - 25 July 2018

More than seventy percent of buyers wait until after they have fully defined their needs before contacting a salesperson to discuss a product or … [Read more...] about Here's how to compete with the 800 pound gorilla in your industry

I Know Why You're Failing… Stop It!

George Brontén - 22 July 2018

Failure in sales is no joke and it's never been more important to set yourself up for a great year. I recently ran a sales management masterclass for … [Read more...] about I Know Why You're Failing… Stop It!

How to make your sales strategy practically plug and play

George Brontén - 18 July 2018

Every year, sales organizations pour millions of dollars and tens of thousands of hours into developing sales strategies, and then sticking them in a … [Read more...] about How to make your sales strategy practically plug and play

3 fundamental goals of sales leadership

George Brontén - 15 July 2018

The art and science of sales leadership is clearly complicated, but the fundamental goals of sales leadership - at least from my observations of … [Read more...] about 3 fundamental goals of sales leadership

Why your reps don't have good value conversations and how to fix it

George Brontén - 11 July 2018

Everybody knows that value conversations are important to sales success, but remarkably few sales teams consistently execute on the concept. It can be … [Read more...] about Why your reps don't have good value conversations and how to fix it

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