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George Brontén

How to scale your small team to operate like a big one

George Brontén - 5 September 2018

In today’s coaches corner, we’re discussing how to move your sales team upstream from making small sales to small business, to engaging … [Read more...] about How to scale your small team to operate like a big one

What Did The Customer Learn As A Result Of Our Meeting?

George Brontén - 2 September 2018

Usually, after a sales call, we ask ourselves, “Did I accomplish my objectives?” (That is if you assess yourself after the sales call.) … [Read more...] about What Did The Customer Learn As A Result Of Our Meeting?

How to train your people not to think

George Brontén - 29 August 2018

I heard a horror story from a sales leader recently whose organization uses about 15 different sales tools. One day, the "cadance tool" was glitching … [Read more...] about How to train your people not to think

Is this the most counterproductive sales metric?

George Brontén - 26 August 2018

If we’re driven by data and interested in statistics, there are a wide range of sales metrics we can choose to monitor. Assuming that we have … [Read more...] about Is this the most counterproductive sales metric?

Behind the Scenes with Tamara Schenk, Sales Enablement Book Co-Author

George Brontén - 22 August 2018

Perhaps more than anyone else in the world, Tamara Schenk knows sales enablement. She has been conducting research and publishing studies and … [Read more...] about Behind the Scenes with Tamara Schenk, Sales Enablement Book Co-Author

What Exactly Is Sales Enablement?

George Brontén - 19 August 2018

Sales Enablement is a hot buzzword bingo term these days. The problem is, were you to ask 10 companies what Sales Enablement is, you’d probably … [Read more...] about What Exactly Is Sales Enablement?

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