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Christian Maurer

The Second Dimension of Learning Goals for Sales Training Initiatives

Christian Maurer - 26 July 2019

In my last post, I suggested using Bloom’s Taxonomy with 6 levels of learner’s sophistication to define Learning Goals.  I also … [Read more...] about The Second Dimension of Learning Goals for Sales Training Initiatives

How Relevant is Ebbinghaus’ Forgetting Curve for Sales Training Success?

Christian Maurer - 17 June 2019

An important advice for your sales trainings to have a lasting impact  is: “Do not look at it as an event, but as a process” This … [Read more...] about How Relevant is Ebbinghaus’ Forgetting Curve for Sales Training Success?

Sales Enablement Definitions for Taste

Christian Maurer - 6 October 2017

Sales Enablement has become a trending topic in Sales. From a peek preview of CSO’s insights forthcoming Sales Enablement Report 2017, I have … [Read more...] about Sales Enablement Definitions for Taste

Quota Attainment – a 2P Performance – Who Cares?

Christian Maurer - 22 September 2017

According to  CSO Insights World Class Sales Practices Report, quota  attainment  averaged  across  all  … [Read more...] about Quota Attainment – a 2P Performance – Who Cares?

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