We are delighted to announce Top Sales World’s Top 50 Sales Books for 2020. It has been another bumper year so far and the quality of writing has been very high, but our selections are not simply restricted to the past 12 months.
It is important to stress – as we always do – we are not suggesting that these are the best 50 books on sales and selling that have ever been published, because no such list exists. However, we are confirming that these are our favorite 50.
Own It: Redefining Responsibility by Meridith Elliott Powell
Success in today’s economy requires every employee to fully engage, take ownership and drive results. The challenge? According to Gallup, employee engagement is at an all-time low and getting worse. Throwing money at the issue doesn’t help—you need culture change. In...
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People Smart in Business by Tony Alessandra & Michael J. O'Connor
Imagine... When you encounter difficult people - you know how to adapt to them. Where you meet challenging situations - you have the skills transform them. In times when you face the unknown - you remain fearless. If you dream...
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Pick Up the Damn Phone!™ How People, Not Technology, Seal the Deal by Joanne Black
You’ve heard it: Television will kill radio. Video killed the radio star. And social media and the Internet will eliminate the time-consuming, face-to-face aspect of sales. Um, no. Marketing automation, CRM, social media, and other technology tools empower us to...
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Rebirth of the Salesman: The World of Sales is Evolving. Are You? by Cian McLoughlin
Rebirth of the Salesman explores the unprecedented change and disruption underway in the dollar business-to-business (B2B) sales industry, as new technologies and consumption models emerge and the balance of power shifts from vendors to customers. Chock full of war stories,...
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Relationship Selling: The Eight Competencies of Top Sales Producers by Jim Cathcart
The worldwide bestseller Relationship Selling was first published in the mid-1980s by author Jim Cathcart. This edition was written using the first edition plus almost 20 years of actual field experience in applying these techniques. The basic premise of Relationship...
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Rule of 24: The Future of B2B Client Engagement by Bob Riefstahl and Dan Conway
Massive change is upon us and business to business (B2B) sales organizations are breaking down. The old sales strategies aren’t working like they used to—you used to know exactly how to be effective, but now you’re not so sure. Competitors...
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Sales Enablement: A Master Framework to Engage, Equip, and Empower A World-Class Sales Force by Tamara Schenk & Byron Mathews
Sales Enablement is the essential guide to boosting revenue through smarter selling. A thorough, practical introduction to sales enablement best practices, this book provides step–by–step approaches for implementation alongside expert advice. In clarifying the sales enablement space and defining its practices,...
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Sandler Enterprise Selling: Winning, Growing, and Retaining Major Accounts by David Mattson and Brian Sullivan
The comprehensive 6-stage selling program from Sandler Training--"Top 20 Sales Training Company" by Selling Power Magazine Competitively pursuing large, complex accounts is perhaps the greatest challenge for selling teams. To keep treasured clients and gain new ones, you need a system to...
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Selling Fearlessly: A Master Salesman’s Secrets for the One-Call-Close Salesperson by Robert Terson
Sales books are ubiquitous, but "Selling Fearlessly: A Master Salesman's Secrets for the One-Call-Close Salesperson", although beneficial to all salespeople, specifically targets the one-call-close simple-sale salesperson; addresses all the elements of selling; and spotlights the paralyzing fear factor that 80%...
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Selling From The Heart: How Your Authentic Self Sells You! by Larry Levine
Sales have changed in the last 30 years. Gone are the days of manipulative and pushy salespeople who rely on charm to get sales. Selling From The Heart is the new economy where relationships matter and old-school techniques just don’t work anymore....
