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The Hollywood Secret to Winning Larger Deals

Julie Hansen - 4 April 2018

It can be disappointing to  receive a small part of a customer’s business when you are hoping for the lead role.  Winning larger deals gets a lot of focus in sales, but sometimes large deals are hidden in small packages.
Savvy actors often parlay a small or one-time roll into a bigger or recurring role.  For example, Kelsey Grammer was initially cast in just six episodes of Cheers.  He  gave such a memorable performance he went on to star in the wildly popular spin-off, Frasier.  Remember Chandler Bing’s” annoying girlfriend on Friends, “Janice,” (played by the delightfully nasal Maggie Wheeler)?  Initially cast in just a single episode, she went on to appear in  19 episodes over 10 seasons!
There is no such thing as a “small” part
No matter how small the part, a good actor makes the most of it.  So instead of mumbling about the unfairness of it all and turning in a forgettable performance,  consider 

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