Taking the Extra Step to Deliver Amazing Service

Sometimes a little creativity and extra effort can make a big difference in the customer experience.
One of our followers, David Turk, shared an article from a recent issue of the New York Times about how a server at an upscale restaurant “astonished” a guest with an amazing display of customer service.
The short version of the story is that a woman went to dinner at one of the finest restaurants in New York. From experience, she knew it was difficult to get her favorite beverage, Dr. Pepper, so she brought her own and requested a glass of ice—nothing else. When the server returned with a crystal glass filled with ice, she took the can of soda out of her purse and filled her glass. The server eventually took the empty can away. Several minutes later, he returned with another can of Dr. Pepper. She was, in her words, “astonished,” that the