Sales Pipeline Radio, Episode 220: Q & A with Wendy White @wendywhite

By Matt Heinz, President of Heinz Marketing
If you’re not already subscribed to Sales Pipeline Radio, or listening live every Thursday at 11:30 a.m. Pacific you can find the transcription and recording here on the blog every Monday morning.  The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.
We cover a wide range of topics, with a focus on sales development and inside sales priorities. You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! Spotify,  iTunes, Blubrry, Google Play, iHeartRADIO, or Stitcher
This week’s show is entitled“Wanna Be CMO of a B2B Travel Company Right Now?  Here’s How One is Pivoting and Winning” and I am joined by Wendy White, VP of Global Marketing at Egencia.
As a marketing leader, not only in travel, but in B2B travel, this has