B2B Reads: Resistance, Landing Pages, and Dashboards

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
How to Do ABM at Scale (Without Killing Your Team)
ABM isn’t just about accounts, it’s still about people. Thanks for your insight, Elle Woulfe.
Four Lessons for New Sales Professionals
Some helpful advice for those just starting out in the sales world. Thanks, Luke Scarchilli.
Nurturing a Company Culture That Enables Sustainable Revenue Performance
Everyone in a company has a stake in revenue performance, and they all play a part. Great article, Jay Mitchell.
How Top Salespeople Anticipate and Manage Resistance
Some important tips for anticipating resistance and how to manage it. Thanks, Dave Kurlan.
5 Ways to Optimize Sales Activities with Dashboards
How to use a sales dashboard as a great optimization tool.