B2B Reads: New Year’s Resolutions, Awareness, and ‘Lazy’ Salespeople

In addition to our Sunday App of the
Week feature, we also summarize some of our favorite B2B sales
& marketing posts from around the Web each week.
We’ll miss a ton of great stuff, so if you found something you think is worth
sharing please add it to the comments below.
Money Doesn’t Solve Problems. People Solve Problems.Most companies have experienced a stall period at some point, but throwing money at the problem isn’t what’s going to save it. Thanks for your insight, Brad Feld.
Why Building a Customer Community is ImportantGetting more leads shouldn’t be every company’s prime focus. Build a great customer community for the best results. Great article, Helen Veyna.
One Reason Sales Leaders Fail as CoachesProper sales coaching can lift your sales by 20% or more, but your best salesperson might not be the best coach. Thanks for your thoughts, Joe Ippolito.
Understanding the Difference Between a Sales Lead and ProspectA look at why it’s important to understand the difference