B2B Reads: Holiday Prospecting, Lead Scoring, and Lessons from Rudolph

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
The Meeting Agenda Sample That’ll Help You Run Productive and Efficient Meetings
Unnecessary meetings can be maddening. Here’s how to run a more effective and productive meeting that won’t waste anyone’s time. Thanks for the advice, Clifford Chi.
Four Ways to Prospect More Effectively During the Holidays
The holidays don’t have to be a dead time in terms of business development and relationship building. Thanks for your insight, Dave Mattson.
5 Things to Consider When Implementing a Lead Scoring Program
Lead scoring is a great way to takes away some of the uncertainty that comes with not being able to speak directly to your leads, but if you’ve never used it