B2B Reads: Dark Mode, The Holy Grail, and Remote Marketing Teams

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below.
How to Marry ABM and Inbound Marketing
While ABM and Inbound Marketing may seem drastically different, there may be a way to marry them in order to land those game-changing contracts. Great advice, Ryan Gould.
1+1+1+1=1
Sometimes 1+1=3 when people collaborate well, but there can be a danger when synergy is off, sometimes resulting in 1+1+1+1=1. Thanks for your thoughts, David Brock.
Dark Mode for Email: How Marketers Should Adapt
What is Dark Mode? And do you need it? Thanks for your insight, Chad S. White.
How Do I Avoid Having to Discount My Price?
If you don’t know the real reason why your customer wants to buy from you, you’ll always have