By Tibor Shanto There has always been an uneasy dance involving selling and buying when it comes to trust and honesty. While it is natural to be … [Read more...] about There Is No Need To Lie
Empathy Needs To Be More Than A Feeling
By Tibor Shanto No one should doubt or question the power of empathy in life, and as a result in sales. But saying you are empathetic is a long way … [Read more...] about Empathy Needs To Be More Than A Feeling
Dear Vice President of Prospecting
By Tibor Shanto There is always a lot of talk about Sales and Marketing, alignment, misalignment an more. What is missing is the bit is what or who … [Read more...] about Dear Vice President of Prospecting
More Than 20% Talk Time
By Tibor Shanto Prospecting is a different art than selling, some recognize that by splitting functions, others just ignore the reality. One area … [Read more...] about More Than 20% Talk Time
It Really Is Time To Stop
By Tibor Shanto It’s no secret we exist to consume, choose your lens, B2B or B2C, the system survives on consumption. Out with the old, even if it … [Read more...] about It Really Is Time To Stop
Stop Selling Like You’re In Stockholm
By Tibor Shanto Salespeople seem to be collectively suffering from a variant of the Stockholm syndrome. Most of us have an idea of what Stockholm … [Read more...] about Stop Selling Like You’re In Stockholm
