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Sue Barrett

Rebel Rebel Sound & Vision: Picking Up Weak Signals Leading into the Future

Sue Barrett - 26 September 2025

In 30 seconds “Tomorrow belongs to those who can hear it coming.” David Bowie Bowie’s genius wasn’t just artistic, it was strategic. He launched … [Read more...] about Rebel Rebel Sound & Vision: Picking Up Weak Signals Leading into the Future

How to Sell Better using AI (no tech skills required)

Sue Barrett - 19 September 2025

In 30 seconds Many sales teams struggle with AI adoption despite promising stats showing 90% faster proposals and 30% higher email response rates. The … [Read more...] about How to Sell Better using AI (no tech skills required)

Gotta Plane to Catch – It’s Actually True

Sue Barrett - 12 September 2025

In 30 seconds Don’t fall off your chair, but I’m finally taking a proper 10-day holiday. It’s been two years since my last major break, and I’ll … [Read more...] about Gotta Plane to Catch – It’s Actually True

The Critical Soft Skills That Make Sales Teams Unstoppable in the AI Age

Sue Barrett - 5 September 2025

In 30 seconds As AI grows more sophisticated, human connection skills become even more valuable. According to Salesforce’s 2024 State of Sales report, … [Read more...] about The Critical Soft Skills That Make Sales Teams Unstoppable in the AI Age

AI is Everywhere, But Without Your People, It’s Going Nowhere

Sue Barrett - 29 August 2025

In 30 seconds In a C-suite meeting, AI’s promise is clouded by confusion. Your inbox overflows with AI pitches: chatbots, analytics, automation. Where … [Read more...] about AI is Everywhere, But Without Your People, It’s Going Nowhere

Trust Wins the Long Game: Why Game Theory Trumps Short-Term Tricks

Sue Barrett - 22 August 2025

In 30 seconds A national building supplies firm won a big account by slashing prices, only to lose it six months later to a pricier, more reliable … [Read more...] about Trust Wins the Long Game: Why Game Theory Trumps Short-Term Tricks

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