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George Brontén

Finally! Science Reveals the Actual Impact of Sales Coaching

George Brontén - 21 October 2018

I have read and even reported that sales leaders who coach their salespeople see a boost in revenue of around 27%. It sounds like a realistic … [Read more...] about Finally! Science Reveals the Actual Impact of Sales Coaching

Have you noticed that your sales training sucks?

George Brontén - 17 October 2018

Sales training is big business. Every year, organizations pour millions of dollars into sending their teams to workshops, conferences, online … [Read more...] about Have you noticed that your sales training sucks?

How to Build a Foundational Sales Playbook

George Brontén - 14 October 2018

When leaders build or rebuild sales teams, they often move quickly to hire the best individual contributors available and allow each to leverage their … [Read more...] about How to Build a Foundational Sales Playbook

Will robots one day replace your salespeople?

George Brontén - 10 October 2018

We’re still underestimating artificial intelligence, says Andrew McAfee. That was the premise of his presentation at the Nordic Business Forum … [Read more...] about Will robots one day replace your salespeople?

Sales And Sales Management Is Broken

George Brontén - 7 October 2018

I have to admit being consumed with CSO Insights latest Sales Performance Report. If you haven’t had the opportunity to read it, make sure you … [Read more...] about Sales And Sales Management Is Broken

CEO: Here are 4 things your sales director is hiding from you

George Brontén - 3 October 2018

I had an interesting conversation with the founder of a sales technology company recently. Their technology was designed to provide greater … [Read more...] about CEO: Here are 4 things your sales director is hiding from you

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