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George Brontén

How to win more deals with 3 storytelling techniques

George Brontén - 23 January 2019

Once upon a time, my youngest brother - who wasn’t very tech savvy at the time - worked with me selling enterprise IT automation software. He … [Read more...] about How to win more deals with 3 storytelling techniques

The Best Ways To Create A Culture Of Accountability NOW

George Brontén - 20 January 2019

Sales leaders often ask, “How do I create a culture of accountability?” Before we can tackle this question, we must understand what their … [Read more...] about The Best Ways To Create A Culture Of Accountability NOW

3 reasons your sales kickoff is a waste of money

George Brontén - 16 January 2019

Are you headed out to Las Vegas in January for a giant sales kickoff (SKO) event with your team? Flying folks in from all over the world for a few … [Read more...] about 3 reasons your sales kickoff is a waste of money

Speed Limits, the Flow of Traffic, and Sales Pipelines

George Brontén - 13 January 2019

I don't get stressed anymore when I'm driving. All it took was for me to not exceed the speed limit. … [Read more...] about Speed Limits, the Flow of Traffic, and Sales Pipelines

6 reasons revenue attainment may be the wrong measure for success

George Brontén - 9 January 2019

  CSO Insights has published their 2018-2019 Sales Performance Study, and the headline news sounds promising: More organizations are attaining … [Read more...] about 6 reasons revenue attainment may be the wrong measure for success

Sales Training And The “Forgetting Curve”

George Brontén - 6 January 2019

Every year, billions are spent in sales training. Yet all the data shows over 80% of what is taught is forgotten within 90 days. As a result, what … [Read more...] about Sales Training And The “Forgetting Curve”

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