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George Brontén

How to upsize sales performance while you downsize your tech

George Brontén - 15 April 2020

It’s no secret that I believe that many sales organizations are overspending on technology. Right now, while many organizations are cutting … [Read more...] about How to upsize sales performance while you downsize your tech

Working From Home

George Brontén - 12 April 2020

Over the past couple of weeks, I’ve had friends, colleagues, clients calling and to talk about the trials and tribulations of working from home. … [Read more...] about Working From Home

How the next generation of sales managers are being trained

George Brontén - 8 April 2020

Sales managers can be a major multiplier for sales performance, but too often this critical role is overlooked when it comes to training. Not so at … [Read more...] about How the next generation of sales managers are being trained

Do your customers have a ‘survive’ or a ‘come back stronger’ mindset?

George Brontén - 5 April 2020

There probably isn’t a single industry or organisation that isn’t being affected in some way by covid-19. A few sectors - healthcare and … [Read more...] about Do your customers have a ‘survive’ or a ‘come back stronger’ mindset?

How to prepare your sales team for bounce-back after the crisis

George Brontén - 1 April 2020

Most of Europe and the United States has been in a state of response to the novel Coronavirus pandemic for a few weeks now, and most of us are … [Read more...] about How to prepare your sales team for bounce-back after the crisis

Why You Will Finally Pay the Price of Not Selling Value

George Brontén - 29 March 2020

Given the current circumstances - a Global Pandemic and an economy where so many industries have been shut down or compromised - selling value will be … [Read more...] about Why You Will Finally Pay the Price of Not Selling Value

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