4 Key Takeaways from GlobalWebIndex’s Predicted Consumer Trends for 2020

By Kayla Beard, Intern at Heinz Marketing
Is hot chocolate, snow, and the holidays on your mind as you enter the month of December? While December often evokes happy feelings and the spirit of the holidays, it’s also bittersweet as it marks the end of the year. In terms of business, we are entering a new year that will consist of new opportunities and trends, and it is pivotal to understand what’s coming in order to be successful. 
Let’s take a look at GlobalWebIndex’s predicted consumer trends for 2020 in an attempt to prepare us for the year ahead. I have picked out the top 4 consumer trends that I believe will benefit your company the most. 
“Can I speak to a human please?” is a trend depicted in this report and displays the growing concern that technology is slowly replacing humans in terms of customer service. While some customer service has increased