Voicemail For Dummies And Other Romantics

By Tibor Shanto
Some of you Boomers will remember the “Is it live – or Memorex” commercial, you Millies can see it here. The goal was to deliver an experience so real; the listener can’t tell if they hear something live or recorded. That desire to provide “an in-room experience” took hold and was further propagated by people who sold us voicemail. Hasn’t turned out to be the boon for sellers as promised. Mostly because they see it as an element of selling or appointment setting, but voicemail does not conform to those rules. So here is a quick overview of voicemail for dummies and other romantics.
“No longer will you be a prisoner of a pink sheet, a secretary’s handwriting, or the recipient’s misinterpretation of your message. Now you can deliver the exact message you want directly to your audience.” In the case of sales, the message delivered the way you