Your company is facing an increasingly strong competitor - yet you won’t find them listed in any Google search of the key players in your marketplace. … [Read more...] about 4 key B2B sales questions: Why Change, Why Now, Why You, Why Trust?
Making a Career of Sales
As many readers of this blog will surely agree, there is no doubt that sales can be an excellent and satisfying career, and I thought you might … [Read more...] about Making a Career of Sales
Sales Forecasting Essentials – get your definitions right
There’s nothing more frustrating for a sales leader, a CEO or a Board of Directors than a continued inability to come up with a revenue forecast that … [Read more...] about Sales Forecasting Essentials – get your definitions right
Yes, confidence matters when selling – but not where you might think
Confidence. It's a quality most of us associate with successful salespeople. A confident presence, a persuasive tone, a strong grasp of the product - … [Read more...] about Yes, confidence matters when selling – but not where you might think
Do your prospects need painkillers, vaccines, or vitamins?
You might hope that your prospects need to buy your so-called “solutions”. But what they really want to do is to fix an issue, avoid a risk, or … [Read more...] about Do your prospects need painkillers, vaccines, or vitamins?
Understanding your customer’s buying decision journey
It’s falsely comforting to think of selling as a process in which one step follows logically after another - but this completely fails to reflect the … [Read more...] about Understanding your customer’s buying decision journey
