This article was originally published in the January 2025 edition of Top Sales Magazine (link below). Traditional wisdom suggests that following a … [Read more...] about What’s more important: our Sales Process, or our Customer’s Buying Journey?
The Future of Sales Playbooks
This article originally appeared in Top Sales Magazine (link below). Sales playbooks have come a long way since their early manifestations as a … [Read more...] about The Future of Sales Playbooks
Sales Managers and Leaders: are you 100% happy with the hires you have made in the past 12 months?
Finding and recruiting good people into any position is hard. Hiring consistently great salespeople is particularly challenging - and the sad truth … [Read more...] about Sales Managers and Leaders: are you 100% happy with the hires you have made in the past 12 months?
Why sales-specific assessments are critical to recruitment and development
This article was first published in the October 2024 edition of Top Sales Magazine: Recruiting the right new salesperson - as any sales manager will … [Read more...] about Why sales-specific assessments are critical to recruitment and development
Webinar: why salespeople cannot rely on generic value propositions
According to marketers, every company needs a clear and consistent “value proposition” for every significant offering – and that may be enough when it … [Read more...] about Webinar: why salespeople cannot rely on generic value propositions
Walking the Talk with AI
The latest edition of the International Journal of Sales Transformation focuses on a topic that is already having a profound impact on the future of … [Read more...] about Walking the Talk with AI
