Amazing Business Radio: Ramon Ray

Tools of Amazing Customer Experience
How Big and Small Businesses Can Improve CX
Shep Hyken interviews Ramon Ray, founder of Smart Hustle Media. They discuss various strategies and tools that businesses large and small can use to create amazing customer service and experience.
Top Takeaways:
Big companies often have more resources and can implement disciplined strategies, whereas small companies are nimbler and are often able to react and make necessary changes more quickly.
The difference between customer service and customer experience: Customer service is more immediate, often involves a human-to-human interaction and usually is a response to a problem or question. Customer experience is more overarching and can include product packaging.
A good customer experience can help you better market your business and build your personal brand.
Don’t underestimate the small, seemingly simple tools like business cards and email. Small details mean everything and can make or break your business.
Be aware of how the customer