Your 3 greatest assets are not what you sell, it’s not your customers, it’s not your territory. Your three greatest assets are your time, your mind, and your network. Each day your objective is to protect your time, grow your mind, and nurture your network. Top performing salespeople understand what this means and they don’t allow themselves to fall victim to spending time on non-revenue producing activities. They know their goal is to continually learn and share what they learn with their customers. Finally, the best salespeople know that their network is something they have to invest in. It’s not about having a network that you use, it’s about having a network that you help.
In my new book, A Mind for Sales I talk about these three items and how to make the most of each one. I’m writing this blog from my home office right now in the middle of the pandemic.