After you have planned a valuable and realistic sales kickoff that proved effective for rallying your salespeople around new ways to connect with the customer, you cannot lose the momentum throughout the rest of the year.
These three leadership principles can keep your salespeople’s skills sharp and strategies effective for engaging the customer throughout the whole year.
Accountability
According to a Harvard Business Review report, one out of every two leaders fails at accountability. I have shared in the past about how to hold your team accountable, and I want to extend it to sales kickoffs and beyond.
Once you instill new skills and concepts into your sales team and provide them with actionable goals to strive to meet, and everyone leaves the sales kickoff fueled up to go after it, to serve the customer — it is up to you, the leader, to make sure that same fire behind the eyes is
