• Skip to main content
  • Skip to footer

Top Sales World - inspiring the global sales community

  • Home
  • About
  • Contributors
  • Top Sales Books
    • Submit a Sales or Marketing Book 2025
    • Top Sales Books 2024
    • Top Sales Books 2023
  • JF Initiatives
    • Top Sales Articles
    • Top Sales Awards
    • Top Sales Futurists
    • Top Sales Leadership
    • Top Sales Magazine
    • Top Sales Library
  • Media Pack

Why the Science of Our Decision Making Is Not Always Black and White

Bernadette McClelland - 19 August 2018

It was a very simple decision between two very simple choices – Do I choose the carrot cake or the friand?
I chose neither, and it had nothing to do with calorie counting. In fact, I don’t actually know what it was that made me so uncertain.
Whilst I wasn’t an anxiety driven mess because of my indecisiveness, it did cause me some angst for a few seconds. It rattled me – not in making the decision itself, but the fact that I couldn’t make the decision.
And I thought WOW! This was so simple and insignificant, and it got me thinking about the millions of decisions we make, or don’t make, every single day, minute by minute.
Those that we don’t think twice about, and those that cause us stress and confusion. What causes this, what is the impact and what can we do about it to make us more effective?
How is indecision

Footer

Follow Us

  • LinkedIn
  • Twitter

Our Partners

Sandler
Assessments 24x7
Integrity Solutions
Kristie K. Jones
Kurlan & Assocs
Membrain
Mereo
Women SalesPro
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy

© Copyright 2010 - 2025 topsalesworld.com · All Rights Reserved · Contact· Privacy Policy · A JF Initiative