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Why Are You Still Cold Calling? January Referral Selling Insights

Joanne Black - 31 January 2019

Here’s what you might have missed this month from No More Cold Calling
I hadn’t bought a car in 17 years. Yep, that’s how long my Acura 3.2 TL with 162,000 miles lasted—until the transmission went out. I dreaded buying another car because of the pushy, in-your-face car salespeople, who are just like B2B sales reps cold calling you. But I told myself that perhaps things had changed in the past 17 years. Nope! We test-drove several cars, but I wasn’t ready to buy. Then the harassment started. The salesperson called and called, even after we told him to only communicate by email.
The rep told us—after he called again—that his manager said he hadn’t made enough calls. Then it got worse. The manager called and told us we had an 11:00 appointment that we missed. (A lie.) A week later, we got the same call about missing an appointment we never

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