WHAT’S IN IT FOR ME?

Why would your customers or prospects meet with you – either virtually or F2F?  What can you say, do, or offer that would warrant a worthwhile meeting to them?
Even though some businesses are re-opening, there are still some major hurdles to jump when it comes to securing a meeting. Most businesses are not allowing salespeople on-site, and everyone – especially buyers – are receiving almost double the amount of emails as before, making it easy for some to get lost or easily deleted before they are even opened.
This is the current reality, and yet salespeople need to be securing more business now than ever, to make up for the sales lost during lock-down.
What will you say to get the attention of a client or prospect to secure a meeting – virtually or F2F?
You will need to have a strong, compelling, and purposeful reason to meet.
Don’t wing it – take the