If you follow American football even a little, then you were paying attention this week when the Philadelphia Eagles defeated the New England Patriots to win Super Bowl VII. You might have been paying attention when a day later the Patriots offensive coordinator agreed to take the head coaching position of the Indianapolis Colts. The press conference was scheduled to take place on Tuesday, but 3 hours before Josh McDaniels would be introduced as the Colts new head coach he changed his mind, left the Colts in the lurch, and decided to remain with the Patriots. Wow! Good for Josh and the Patriots. Bad for the Colts. Bad for his reputation. Interestingly, the thing that excited me most was that we now have a well-known, high profile example of someone changing their mind AFTER the 11th hour. And boy oh boy does this relate to sales!