Website Performance and SEO Go Hand and Hand

By Stephanie Carrillo, Senior Marketing Consultant at Heinz Marketing
Recently, I started down the path to improve Heinz Marketing visibility by making some essential SEO updates to our website pages. Over my career, I have worked with inhouse SEO teams and agencies, but I am not an SEO expert. As I began to explore why Heinz Marketing search traffic dropped, I discovered a much deeper issue with our website performance.  I hope this blog post can help guide other small companies, who may not have an SEO expert or a webmaster on hand, to show a few ways to monitor your website performance and health.
Website Performance and SEO
Website performance and SEO go hand and hand, and so does accessibility and standard website best practices. In fact, some believe there are about 200 separate ranking factors factored into a Google algorithm.  That is a lot to keep track of, but I am here