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Urgent! Action Required to Close the Gap

Steven Rosen - 15 July 2020

For most businesses, the first half of 2020 is a write-off! COVID-19 has hurt the economy, and many companies have suffered. If you want to close the gap you need to act now!
Sales leaders I speak with have done a fabulous job keeping their sales teams motivated, helping them transition to virtual selling and whatever else they needed to do to adapt to the new normal.
They have survived phase 1 of this pandemic. No one has a crystal ball as to what to expect in the next 6 months. Are things going to get better, or are they going to get worse? We have learned what we can do in terms of virtual selling and using technology to interact with our customers.
If you want to close the gap, you and your team need a sense of urgency, a plan, and you need to execute the hell out of that plan.

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