No matter what type of industry, there exists many types of prospecting to find qualified leads. Salespeople need to prospect continually-the real question is how? Here’s a list of several common types of prospecting:
Warm Calling
Warm calling remains the most effective way to set up appointments with the right decision makers in your target accounts. If you want to get your prospects attention you need to have something compelling to say, so dig deep to understand them when your gathering sales insights. So much great information can be found on your prospect’s social media profiles and website – be sure to look through them before reaching out. Find the common connections, such as a person, a group, an interest, or anything you and your prospect have in common.
A great way to increase your response rate when making warm calls is to implement the Double Whammy method. This refers to following up