By Lauren Dichter, Marketing Consultant at Heinz Marketing
After attending MozCon Virtual 2020, I’m convinced virtual conferences are the future. Even when COVID-19 meets its match in a vaccine, things won’t go completely “back to normal”, but maybe that’s a blessing in disguise!
If this pandemic and its stay-home precedent is causing people to think more deeply about the quality time they spend with family, the injustices in our world, and how their lifestyle affects their overall happiness, it can’t all be bad. In every catastrophe, there’s a silver-lining.
Of course, there’s nothing like an in-person event to spur networking that builds lasting and even profitable business relationships, but there’s something to be said for the value virtual events bring us in trying times, like where society is now with the incessant progression of climate change.
Besides the obvious benefit of saving lives, MozCon going virtual also meant far fewer fossil fuels and greenhouse