The Keys to Fourth Quarter Sales Success in 2020

You’re probably going to hate this article!  I’m going to show you that much of what is transpiring with the Pandemic could be having a greater impact than you realize relative to the future state of your business and you might not like what I have to say.  As always, if you can hang in through some of the preliminary analysis, I’ll make the pivot to sales and business.
Each day, the Boston Globe sends an update with metrics that the state of Massachusetts is monitoring with regard to the Pandemic.  The update for October 19, 2020, is shown below: