The 6 Myths of Prospecting

Maybe I should call this article, “fairy tales too many salespeople believe.”
In my book, High-Profit Prospecting, I call out 6 prospecting myths. For many salespeople, these are more than myths but instead false facts they want to believe. They want to believe them because they can use it as their crutch, their excuse to not prospect.
Go ahead and blow off prospecting. When you do, you’ll be blowing off any chance of making your number. It’s your decision. With that said, let me share with you the 6 myths from Chapter 2 of my book:
 
The 6 Myths of Prospecting:
1. One and done
2. I’ll prospect when I’m done taking care of my existing customers.
3. It’s impossible to have a dedicated time to prospect.
4. We’ve made it this long without having to prospect.
5. If we provide great customer service to our existing customers, we won’t have to prospect.
6. Only “born” salespeople can prospect.
There