By Tibor Shanto
There is a lot discussed about how sales and selling has changed over the years, be it the tech around sales, social attitudes changing what is acceptable and what no longer works due to many factors. What is lacking is a discussion about how sales should improve, not only functionally, but how the profession is perceived and valued and contributor to corporate success and social progress.
When you look at sales from any number of angels, be that level of pay, importance in corporate success, leadership, and more; sales rank up there with other key roles functions and professions critical for success. But there is one essential difference between Sales, and many of the other folks around the leadership table, specifically, many of the others have professional designations. Not only that, but they actively have to maintain that professional designation through a regiment of ongoing education to keep practicing their
