Four Surefire Strategies To Get You There:Have you noticed it can seem like it takes forever to close a sale these days? With competition increasing, meeting times with the clients getting shorter, and constant market disruptions, it can be tough just to get in the door, not to mention getting a customer to say yes.
The experts tell us that in a good economy when the stars align and everything is perfect, you can close a sale just by calling once or twice on a customer. In a tough economy, when the stars are certainly not aligned, it can take six touches to close a deal. During an uncertain economy, which is what we are in right now, it can take as many as 16 to 18 touches to close a sale.
So you know that if it takes 16 to 18 touches to close a sale, you are going to struggle
