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Sales Pipeline Radio, Episode 123: Q&A with Amy Holtzman @demandmarketer

Matt Heinz - 23 July 2018

By Matt Heinz, President of Heinz Marketing
We invite you to listen to Sales Pipeline Radio, live every Thursday 11:30 am PST. It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.
We cover a wide range of topics, with a focus on sales development and inside sales priorities. You can listen to full recordings of past shows at SalesPipelineRadio.com and subscribe on iTunes.
We were thrilled this last time to be able to talk to Amy Holtzman, VP, Marketing at Splash.
This episode is called “GDPR WTF and What Now?”  for good reason.
In recent months we worked with Splash on a couple webinars and a great guide on GDPR and thought an update would be helpful.
But before getting into GDPR, we talk a bit about company culture and building a marketing team from scratch.  Amy explained:
“I feel very strongly that every one on the marketing team, regardless of function,

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