Don’t get me started! The list of myths salespeople and sales managers believe will drive anyone crazy. These are just a few of the ones I’ve heard, and worse yet, have seen people believing:
1. Mistaking quantity for quality when it comes to leads.
2. Believing just because you’re thinking about a prospect that they are thinking about you.
3. Thinking all leads will become great customers.
4. Believing it’s important to keep every lead in your sales pipeline.
5. Believing the sales manager needs to be present to close all big deals.
6. Subscribing to the idea the more emails you send out, the more customers you will get.
7. Thinking that posting more on social media and getting a lot of “likes” and “shares” will lead to a lot of customers.
8. Thinking having a 10-step selling process must be better than a 3-step selling process because it’s 3x as long.
9. Insisting if it’s a long