Revenue Rebound: Seeking to Serve in the Time of COVID-19

My client phone conversations have shifted the last couple of weeks. We share health updates — and I am happy to report the vast majority of people I have spoken with are doing well. We discuss how we are embracing the dynamics of working from home, online schooling for children and our soreness from more exercise than normal. These are challenging times, but we all agree: We will overcome.
The coronavirus pandemic has altered the world we knew. It has led to tragic personal battles for many, and has upended daily routines and livelihoods for virtually everyone. It has also caused significant and unprecedented disruption to business.
Many of us in the B2B space are witnessing organizations — especially consumer-facing— shut their doors, reduce their staff, go quiet. For other organizations, sales cycles are slowing down, pausing or halted. Corporate offices are dark and empty while we all try to press on