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Re-PURPOSE your product & price conversations to PURPOSE Business Conversations

Lisa Leitch - 22 January 2020

Your objective is to change your typical product or price conversation to a PURPOSE business conversation.
You’ll be amazed at how much more you will learn about your client’s business and the incremental sales opportunities it will generate.  It will enable you to be strategic, proactive and brave – exactly what your client or new prospect is looking for. 
When we asked buyers & customers, we discovered that they felt that less than 10% of sales professionals were following a sales process or consultative framework during their meetings. How do we change this perception? The answer lies within the PURPOSE Conversation.
When we asked buyers & customers, we discovered that they felt that less than 10% of sales professionals were following a sales process or consultative framework during their meetings. How do we change this perception? The answer…Click To Tweet
Consistently applying the PURPOSE consultative framework in your customer conversations will truly

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