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Monday Motivation Video: Customer Facing Time and What It Means to You

Mark Hunter - 18 November 2019

How much of your day is spent doing actually what you’re supposed to be doing? Your job title includes the word “sales.” Your job description has the word “sales” spelled out probably 17 times. If your job is to sell, why are you spending so much of your day doing everything but selling?
Video: Customer Facing Time- What Is It?
 
 
“CFT” stands for Customer Facing Time. It is a metric that matters and includes whatever amount of time you spend talking with customers. This might be in person, on the phone, video call, or email – either way, it doesn’t matter what form of communication, but that you’re interacting with a customer. Honestly, it’s a shame that we even need to have this measuring tool. You would think if sales is what we do, then we do it. Sadly, that is just not the case!
If you don’t wake up each morning thinking

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